Australians would much prefer cutting back on take-away, smoking, alcohol, and even weekly grocery shops instead of cancelling any of their streaming subscriptions, according to Deloitte’s latest Media Consumer Survey results.
Some 2000 Australians were surveyed by the firm, which found that spending on digital services jumped to an average of $62 in 2022, up from $55 last year – and this despite the current economic challenges the majority of us are facing post-COVID. The average number of digital subscriptions per household has also increased to 3.1 this year, up from last year’s 2.3.