AIDC 2016: Roger Jackson, Kinonation and the global opportunity of VOD

Indie-friendly VOD is alive, kicking and even easy, if you don't get cynical on the way.
[This is archived content and may not display in the originally intended format.]

Roger Jackson on location in Darfur. 

The rise of Video-on-Demand platforms (VOD) looked for a while like a gift for the small indy producer and the speciality film. Could iTunes provide a shop front for the long tail? Would Vimeo make the short documentary into a paying proposition?

iTunes was always suspiciously bureaucratic from the very beginning, and soon detached itself from the sector completely and announced it would only deal with mysterious interlopers called aggregators. It published a short list of post production companies which it trusted to turn films into streaming-ready content. It generally behaved like exactly what it is – a lucrative arm of the world’s largest company.

Unlock Padlock Icon

Unlock this content?

Access this content and more

David Tiley was the Editor of Screenhub from 2005 until he became Content Lead for Film in 2021 with a special interest in policy. He is a writer in screen media with a long career in educational programs, documentary, and government funding, with a side order in script editing. He values curiosity, humour and objectivity in support of Australian visions and the art of storytelling.