Playpen: A Rose Reborn

Park Chan-wook is a tuff Korean director, now enslaved by a mismatched suit. Has the Old Boy gone soft?

5 Nov 2014 12:00

David Tiley

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Digital

Park Chan-wook knows he has to take this seriously.

Park Chan-wook has teamed up with suitmakers Ermenegildo Zegna to make a narrative film which takes branded content just about as far into decadence as it can go.

The broker is an Italian production house called Frenesy, whose company motto seems to be ‘surrendering to narcissism, one filmmaker at a time…’

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David Tiley was the Editor of Screenhub from 2005 until he became Content Lead for Film in 2021 with a special interest in policy. He is a writer in screen media with a long career in educational programs, documentary, and government funding, with a side order in script editing. He values curiosity, humour and objectivity in support of Australian visions and the art of storytelling.