The WINGS fund, which provides funding to game developers, has launched a major Women’s Day Sale on Steam, spotlighting games created by teams that have been led by women and gender-marginalised developers.
Timed around International Women’s Day on 8 March, those who visit Steam between now and 15 March can grab a variety of new and classic games on sale, and also pop in for a variety of demos, all charting diverse experiences.
There are over 600 participating games in this year’s Women’s Day spotlight event, with many getting brand new demos and first looks.
WINGS’ Women’s Day event – quick links
Showcasing games by women and gender-marginalised developers
WINGS CEO Astrid Refstrup said: ‘So many of the bestselling, most critically acclaimed games in the world are being made by teams led by women and gender marginalised developers, and that detail isn’t always known.
‘The Women’s Day Event on Steam makes sure the hard work of these developers is celebrated and recognised, showcasing the incredible variety of genre, themes, innovation, and originality they’ve dedicated themselves to creating for players all around the globe.’
Since the event’s first edition in 2022, WINGS’ efforts to elevate games led by women and gender-marginalised developers have only grown, with the 2026 event featuring triple the number of the games seen in that first event.
That reflects the growth in the sector, with WINGS pointing to a recent GDC State of Industry survey that found the number of women and gender-marginalised developers has grown from 25% to 33% over the last four years.
Likewise, there are more women gamers than ever, with global data revealing 45% of game players are women. In Australia, a recent 2025 survey revealed 51% of gamers in the country are women.
It’s why it remains important to spotlight stories and experiences created by women and gender-marginalised developers, to speak to a range of personal narratives and perspectives.
Highlights from the 2026 WINGS’ Women’s Day event on Steam
An array of diverse games will be spotlighted during the Women’s Day Sale event on Steam, including many Australian-made titles. The recently-released Don’t Stop, Girlypop! is featured, alongside titles like Blueberry, Call of the Golden Valley, Copycat, and more.
ScreenHub: Don’t Stop, Girlypop! review: this is what makes us girls
There will also be demos for compelling new adventures across a variety of genres. We’ve particularly got our eyes on the following:
- Arcane Eats – ‘A roguelike deckbuilder with a delicious twist. Think like a master chef, balancing resources as you strategically combo ingredients to subdue hungry hordes.’
- Capy Castaway – ‘Embark on a whimsical adventure with a capybara pup and a clever crow as they set off to find their way home! Sniff, dig and fly as you explore a vibrant world brimming with wonder, challenges and heartwarming friendships at every turn.’
- Design and Conjure – ‘Join Dalia, a young witch, in her cosy adventure to fix her hometown. Reconnect with nature and bring beauty back as you clean, decorate, solve light puzzles and help magical creatures affected by the mysterious corruption.’
- Oceaneers – ‘A survival-crafting colony sim set in a flooded world of unstable islands. Build a colony, craft gear, design rafts, fend off sharks, manage your survivors, and explore island bunkers to uncover lost Float-Tech from an old-world corporation.’
- Slumbering Woods – ‘Slumbering Woods is a hand-drawn adventure where you rebuild a forgotten village, grow floating mushroom islands, cultivate mushrooms and uncover hidden lore in a vibrant, living world.’
- Thrifty Business – ‘Run your very own thrift shop in this laid-back management sim! Sort through boxes to find hidden treasures and arrange nostalgic displays of clothes, antiques, toys and more. Befriend the regulars, help with their requests and expand your store into a hub for the local community.’
Those keen to browse the full list of demos and featured games should head to the Women’s Day Sale hub on Steam, available between now and 15 March.
