One pig proves that ideology is only skin deep

(Premium content) Premium content
ScreenHub

The story of Peppa Pig in China is an instructive tussle between capitalism in a one-party system, and the enduring power of entertainment to deliver profits.

This content is only available to members of screenhub

Join Now for instant access!

A subscription to screenhub will enable you to:
  • Access the most comprehensive jobs board for the screen sector, with hundreds of positions posted weekly
  • Keep up to date with the latest industry news
  • Access thousands of members-only features, articles and guides
  • Be in the know with upcoming events and exhibitions added daily
  • Learn how and where to get grants, with the most extensive grant finder

... and much, much more.

Join Now and join the Australian screen community today

Peppa Pig the movie poster for Chinese consumption. It will be released for the diaspora over the next two weeks. Image: co-producer Alibaba.

About the author

ScreenHub​ is the online home for emerging and experienced Australian screen professionals.