The key to online is algorithmic, crocodilian and surprisingly laid back

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AIDC 2018 took delegates down the rabbit hole of digital and social platforms, to reveal the scale and quality of the competition. And tips.
Image: an early poster for the Outback Wrangler franchise.  

The first time I experienced US cable TV, back in the ancient times before Netflix and 7mate, I remember being disappointed that, even with a gazillion channels, there was still nothing I wanted to watch. Not the case now! I sat through a mind-spinning session at AIDC called What’s the Buzz, where Alison Leigh from the World Congress of Science and Factual Producers sprinted through clips of trend-setting projects from around the world. It was a lifetime’s worth of brilliant shows and daunting in showing the calibre of documentaries competing for slots.

Ros Walker

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