Keywords Studios’ Head of Transformation Jon Gibson has claimed that while many game studios are rapidly adopting new AI-powered tools for game development, just a handful are actually useful and provide solutions to real problems.
‘AI feels like it’s in the chaos phase right now. And we need to move to the usable phase. How do we use AI in live production environments? How do we use AI in a way where it complements teams rather than potentially threatens teams? And also how do we use it in a context where it’s governed, it’s controlled, it’s IP safe, it’s legally safe, it’s ethically and morally safe?’
