Branded Entertainment: sassy British competitor to hit Sydney streets

The etv media group is about to open a Sydney office, and bring a familiar name back to Australia - co-founder Adrian Swift, with a new cosmopolitan edge.
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The etv media group is about to open a Sydney office, and bring a familiar name back to Australia – co-founder Adrian Swift, with a new cosmopolitan edge.

The plan is simple: bring the “unique combination of traditional broadcast, online development and branded content” here, with Swift’s “20 years of Australian market knowledge” to “provide a new force in online, branded content and TV production in the Australian media market.”

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