The best tagline I have ever found is for the first Alien film: ‘In space, no-one can hear you scream.’ I fear the tag for an Australian film about the screen sector would be: ‘In development, no-one can hear you dream.’
Walter Bientz and Anna Churven of Solid State are responsible for the trailers to projects including Ride Like a Girl, Danger Close and The Babadook. They set part of the tone for Screen Forever 2019 with an early session on loglines to maybe a quarter of the delegates, eager to talk about marketing though they were soon talking development.