Binge to introduce ad-supported subscription model

With ads on Netflix confirmed for November, Binge is next in line for cheaper tiers as subscribers fall across the board.

Foxtel has revealed it will be launching a cheaper, ad-supported subscription tier to Australian streaming service Binge.

The revelation was made as part of the ongoing Upfronts season, in which major TV networks and streamers reveal their upcoming business and programming plans. Nev Hassan, Binge’s Head of Agency Sales, announced the new tier to a cheering crowd last at the Allianz Stadium last Thursday night.

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Silvi Vann-Wall is a journalist, podcaster, and filmmaker. They joined ScreenHub as Film Content Lead in 2022. Twitter: @SilviReports