Screen development agency Film Victoria has been re-branded VicScreen to recognise Victoria’s growing strengths in areas such as digital games, and to promote Victoria as ‘a global screen powerhouse’. The change comes as the agency launches a new production fund and specialist skills program.
CEO Caroline Pitcher said: ‘Today Film Victoria builds on its rich legacy of screen industry support and evolves into VicScreen, better representing the entire screen ecosystem and promoting Victoria as a world-leading centre for screen. Victoria is an epicentre for games development in our region and I’m excited that our name now fully represents such important sectors of our industry.’
