TV2: picking up plaudits for psycho advertising

A ten-year old movie is hardly news, but Saatchi and Saatchi delivered TV2 a piece of advertising that's been making headlines elsewhere.
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A ten-year old movie is hardly news, but Saatchi and Saatchi delivered TV2 a piece of advertising that’s been making headlines elsewhere.

The billboard was featured in a Hollywood Reporter blog headlined “Hey networks, this is how you promote a movie” and was picked up by many other sites.

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