First look at Clickbait on Netflix

The first Netflix Original series to be filmed in Victoria releases in August. It’s an American-looking show with local roots.
Adrian Grenier in Clickbait

Clickbait, the eight-part character-based thriller told from revolving points of view, is described as a ‘compelling, high stakes thriller that explores the ways in which our most dangerous and uncontrolled impulses are fueled in the age of social media, revealing the ever-widening fractures we find between our virtual and real-life personas.’

American actor Adrian Grenier (Entourage) stars as Nick, a loving father, husband, and brother, who one day suddenly and mysteriously disappears. A video appears on the internet showing him badly beaten up, holding a card that says ‘I abuse women. At 5 million views, I die.’ Is this a threat or confession? Or both? As his sister (Zoe Kazan) and wife (Betty Gabriel) rush to find and save him, they uncover a side of Nick they didn’t know existed.

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Rochelle Siemienowicz is the ArtsHub Group's Education and Career Editor. She was previously a journalist for Screenhub and is a writer, film critic and cultural commentator with a PhD in Australian cinema. She was the co-host of Australia's longest-running film podcast 'Hell is for Hyphenates' and has written a memoir, Fallen, published by Affirm Press. Her second book, Double Happiness, a novel, will be published by Midnight Sun in 2024. Instagram: @Rochelle_Rochelle Twitter: @Milan2Pinsk