Like, Comment, Subscribe: Australian TikTok creators talk about engagement

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Sam Cotton's cute 'Ani-mates' won the $15,000 TikTok pilot pitch comp at Screen Forever, but across several panels we heard from creators and execs about how to engage in less than a minute.

How much can you communicate in less than one minute? A lot, as any advertiser or short filmmaker knows. But for those of us over the age of 30, the idea of genuine storytelling on phone screens, in less than one-minute snack-bites, feels, well... so convince us.

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