‘I knew how to market scary ideas in a simple way’

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What is the social role of technology and film? And how do we harness this potential as an avenue for change? Nancy Shwartzman discusses the intersection of gender, technology and resistance.

At the recent AIDC in Melbourne, filmmaker, technologist and creator of the Circle of 6 mobile app, Nancy Schwartzman, spoke about the various projects and films she has worked on and offered some advice to fellow impact producers. She asked a question many people in the industry are still grappling with: ‘How do we measure [impact], aside from basic metrics which we measured in screenings... How do you go beyond that to tell the story of what your film has done?’

Brooke Boland

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